How to detect red flags with potential clients for independents
Identifying red flags with potential clients is crucial for independent professionals to protect their time, resources, and reputation.
“Can we work on this product feature ASAP?” “Can we do this for X amount only? I've seen others offer this service for a cheaper price.” “We'll provide you the content on a certain date.” Have you ever encountered these conversations or scenarios with clients? I have met some clients who were difficult to work with.
One thing to note in writing this piece is my intention to help you identify these red flags and find better ones that would see your value. Let us jump right into it!
Signs of Client Red Flags
1. Uninterested and uncommitted type of client
First impression matters when you encounter clients who can never seem to give you straight answers or are uninterested in responding to your questions for additional context. It is a sign that they are not invested or just want to get things done.
Do not waste time with these types of clients, and when you identify them early in your first meetings, it is time to move on. Thank you, next!
2. Giving false promises and making you believe in fairytales
“I have multiple projects I can refer you to, and that pays well.” This is an example that can make you fall into a trap. Remember that good clients refer you when they are satisfied with your work but don't fall for these false promises on the first interaction.
This scenario is especially tricky for full-time independents who are trying to make a living, and it is hard to say no to these offers. Don't get fooled!
3. Penny-pincher
Penny-pinchers always ask for a good bargain and make you feel like you're overcharging them. These types of clients are difficult to deal with as there will be endless negotiations, and you might give in just for the sake of having a client project.
4. Micromanaging and Mr. Know it All
These kinds of clients insist on doing it their way and have no regard for your creative process. It can be challenging to navigate in this situation as you might think they know best as they have more context, but remember they hired you for your expertise.
There are also times they might give you extra work that is out of the scope and expect you to be flexible as this is what it is like working at a “Start-up ” for example.
How to tackle them
1. Trust your intuition or gut feeling
Do a vibe check and see if you can work well with them by asking questions on how they collaborate with their team and doing your research about their background.
It will save you tons of time, and always trust your gut feeling if it feels like you are talking to a wall.
2. Set expectations with your clients
Align with your clients on what to expect on how you will work on the project with specific workflows and timelines to avoid misunderstandings.
Don't forget to always communicate with your client and set contracts to protect yourself from legal actions. This is important when closing deals and should be done verbally and in writing.
3. Stand your ground with your rates
Stick with your rates, and don't fall prey to client bargains. You should know the worth of the work you provide to clients.
The best hack to communicate with clients on this is by saying, “It would be unfair to clients I've served.” This shows that clients are willing to pay you as they see your value. Don't forget to ask for reviews or testimonials from your clients once you’re done with a project.
Takeaways
In summary, learn to observe these signs, and the best way of learning is from experience or other people’s experiences. It is necessary to document these observations to avoid dealing with them which can save you time, effort, and headaches. Remember the clients you choose will affect your referrals later down the line, so choose wisely.
Lastly, an advice I have gotten from a mentor of mine, and he said “There are plenty of fish in the ocean.” This indicates that we will find better clients when we keep searching and experience is your best teacher.
Keep swimming, friend! 🐠